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Thursday, April 21, 2011

Video: Kobe's PSA for Tolerance

Last Tuesday, Lakers and league superstar Kobe Bryant created a bit of a firestorm when he called referee Bennie Adams by a homophobic slur during a regular-season game against the Spurs. He was fined $100k by the league. He also was criticized because his apology seemed lacking in that he did not totally own up to his actions, instead he claimed he didn't mean it. The problem with that take is that, even though Bryant didn't think Adams is actually gay, the words still left an impact.

Bryant in his rant

So to his credit, Bryant is making more efforts to repair his relations with the LGBT community.  Bryant and four of his Laker teammates have recorded a short public service announcement about valuing all people, especially those with differences. While other Lakers discuss elements like religion, Kobe tackles sexual orientation. The message ran during the second quarter of Wednesday night's game against the Hornets at Staples Center and will presumably continue for the rest of the playoffs and beyond.

*What do you think?


Big D said...

It cracks me up that people want to MAKE you apologize! So tired of certain sectors of our community always wanting an apology from a celeb because they have wealth/fame envy! Get over yourself! PR is PR but sometimes it's just the way it is.

Carey said...

I'm still mad he had to pay $100k!!!!