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Thursday, March 17, 2011

LeBron James to help a stay in school initiative

LeBron James has been tapped for another community service initiative called "26 Seconds," a reference to how often studies show a high school student drops out of school.It's being sponsored by State Farm.

LeBron James in State Farm commercial
According to NBA.com:  


"First of all, '26 Seconds' is basically an initiative behind kids staying in school," James said Wednesday on Duke coach Mike Krzyzewski's weekly show on SiriusXM. "Every 26 seconds a kid drops out of school and that's not good. I think in America, we all know when kids graduate, they have a better future in life."

In a separate interview Wednesday before his Miami Heat hosted the Oklahoma City Thunder, James later said he was "blown away" by the dropout-rate numbers.

"It's a staggering statistic," James said. "You would never think in your wildest dreams something like that happens. So it was a no-brainer for me to be part of it."

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